About Us

WHITE FOX is a dynamic, trendsetting brand making its mark on wardrobes worldwide.

Known for its bold statements and ahead-of-the-curve fashion, we are committed to providing trendy, high-quality clothing. With hundreds of new styles released each week, we're here to help you create your dream wardrobe.

Whether you're a loungewear enthusiast or looking to refresh your daily outfits, we're passionate about keeping you in the latest trends while honoring your unique style. It all started back in 2013 when co-founders Georgia & Daniel dove into the entrepreneurial journey, storing their inventory at home.

By leveraging social media and influencer marketing early on, they built a brand poised for success and quickly made a global impact with sought-after products and a keen sense for what resonates.

Fast forward to 2023, from our stunning Sydney headquarters, Georgia & Daniel have demonstrated that WHITE FOX has the vision to aim high. Now boasting over 2.1 million Instagram followers, hosting events with global A-listers, and showcasing in luxurious showrooms in Sydney and LA, WHITE FOX is soaring forward—with no intention of slowing down.